For sometime Terry has motivated, challenged and excited audiences with his particular brand of straight shooting, insight driven communication. In conference keynotes, workshops, universities and corporate events Terry has been educating and informing his audiences on how to make an impact in the world of branding, design and experiential marketing.
He continually updates his material, prepares rigorously and likes to ensure his message is tailored to the needs of each specific audience. Leaving his audiences informed about what is happening in the market and inspired to do more.
Recent talks include: Standard Bank Africa leadership conference, John Deer Pan African leadership conference, PPC Group Leadership conference, Merc Pharmaceutical Africa Leadership conference, Nedbank conference, University of Nairobi, University of Johannesburg, Nestle Africa, Business of Design and others.
Some recent topics:
The Rise of African Design
The growth of African design has been stratospheric over the last five years. Terry shares some insights as to how we got here and what the future looks like
Key social & consumer trends across the continent
Terry unpacks the most important social and consumer trends from acorss the cointinet and provides insights as to how these trends will affect your business in Africa
Brand strategy & experiential design
In this talk Terry provides insights on how to design a brand with the end user in mind. Advocating a more holistic approach to brand building, Terry shares who’s winning and loosing in the market and how the experience consumers have with the brand is a s important as the product or service itself
‘What an honour to have someone with such an insight into business in Africa address us at our Business of Design Spring 2015 conference. Terry’s candid delivery, filled with fascinating knowledge about Africa and its people, and their approach to brands and concepts, was an eye-opener. His talk made us even more excited to be residents of Africa, and for many of our entrepreneurial design delegates, it provided the additional motivation to know that they are working on the right continent at the right moment in time. Africa is NOW and Terry’s talk has given us that push to make our businesses count on this dynamic continent!’
Tracy Lynn Chemaly, Business of Design Programme Manager
“Terry Behan is one of the finest marketers working in Africa today; creating unique brand experiences across several countries and ever seeking a deeper understanding of the places and people he engages with. In CONNECT, he has crafted an incisive and thoughtful book that identifies several key movements in Africa today, revealing underutilized opportunities and crucial insights for anyone looking to win a share of the continent’s growth markets. “
Tomiwa Aladekomo Senior Digital Manager, Nigerian Breweries Plc
“A product of both his interest and significant experience in Africa, Terry’s talks are both practical and compelling for those executives and entrepreneurs seeking to understand how best to crack the continent.”
Stuart Tudor-Owen, Head of Marketing and Communication, Deloitte Southern Africa
“Through sharp and humorous stories, Terry succeeds to grasp fundamental elements of African culture and trends. This book should be on the shelves of any marketer or brand manager in Africa.”
Vincent Camadro, Chief Marketing & Strategy Officer, Orange Kenya